Some are calling Google’s helpful content update one of the most significant changes to come to organic search in a decade. Quality, original, well-written content is at the heart of this latest change. What do you need to know about Google’s helpful content update?...
Looking from the outside-in, you may assume that copywriters and content writers do the same job. Understandably so: they both write stuff, don’t they? While you may consider copywriters and content writers to be one and the same, the reality is you’re often looking...
If customers can’t find your business online, it might as well not exist. People rarely look at results that don’t appear on the first page of a search engine query – in fact, 91.5 percent of all web traffic generated through search engines goes to the links that...
Table of ContentsWhat is White-Label Content?How does a white-label content agency arrangement work?White-label content benefitsWhy SCS Creative is right for your white-label services? Whether you work in marketing, PR, SEO, or web design, chances are that your work...
Not everyone is a great writer. Not everyone even likes writing. But if you’re marketing products and services in the 21st century, content writing is as important as it is unavoidable. Luckily, you don’t have to go it alone. The right content writing agency produces...
What’s the difference between a person and a goldfish? Apparently, the amount of time they’re likely to spend reading the material on your website. (Suspend disbelief for a hot minute and pretend goldfish watched Reading Rainbow in school.) One of these...
